Design Your Name™
Brand Your Name™
Branding & Logo Design
Logo Design, Branding, & Internet Website Marketing
A brand is a collection of associations connected with a product, company, a service, or a person. A brand image is the most valuable concept in business, because a brand demonstrates what the company represents. Branding is the art of creating, managing, and maintaining a brand. This marketing firm has designed over 60 web sites in under 3 years, but more importantly, our marketing firm has established several strong and increasingly well recognized brands. These brands which we have established in their industries are acquiring brand recognition.
This Internet advertising agency, has relevant real world experience establishing brands. The Internet has revolutionized the ability for companies to brand their business and brand their name. Generally, branding is one of the jobs of the CEO. A smart CEO will utilize resources and do research to help develop a brand image. With the Internet's increased popularity and technological advance, a logo that makes a memorable first impression is the BEST way to Web Your Name®.
Our newest brand we are helping establish is Structural Resolutions.
Logo design is NOT something that we offer a la carte, BUT sometimes include it as part of a larger package with branding and marketing. Google Doodles are a great example of using logo designs for branding. My forte is definitely not logo design. My forte is website optimization with strong ties to website design as it relates to Internet marketing. I have lengthy experience with image alteration and photo modification. This is always a must have skill of any web site designer. Because of my 15 years of experience with computers, I am an ideal candidate for you to choose as your marketing and branding consultant. Below are a few favorites of the logos I have designed.
A good logo does not have to be expensive or fancy, but it should be creative! In fact some companies that specialized in logo design had many logos that I felt were "out of touch" with the brand that could have been established. A logo that doesn't represent what your company stands for, or conveys an image that people don't understand can potentially hurt your sales, image, and long term goals.
This is our newest and redesigned logos. Vision Landscaping's initial logo was creative and the color coordination worked really well with the yellow, green, and black. The logo was designed about 2 year sago. A great logo is a great way to represent your company or business. A great logo isn't always conceived in a few hours or days. A logo will likely change over time, even the best logos have changed many times over the years, like Pepsi and Coke. One of the best resources for seeing brands, websites, and logos, and how they have progressed over the years is the Internet Archive also called the Way Back Machine.
Clearly our proudest brand we have established is Web Your Name®. This firm's brand, logo, and mascot took about 2-3 years to reach the level of recognition that we have reached in the Internet marketing industry. Just like a website does not reach the TOP of Google overnight, a good brand takes time to establish. Web Your Name's brand began as GoogleMe. At the time, I had virtually no knowledge about intellectual property rights and laws. I applied for a trademark for the word GoogleMe, but the lawyer handling it explained to me that Google's trademark on the word Google basically prevented me from trademarking the word GoogleMe. I then came up with the better brand of Web Your Name®. Though in my further research on trademark laws years later, I think that I may have been able to legally trademark GoogleMe based on trademark laws.
I immediately purchased the domains: webyourname.com, web-our-name.com, web-your-name.com, web-my-name.com, webmyname.com, and webourname.com. A domain name is a critical item in establishing a brand. I then waited for my trademark on Web Your Name to become registered. While I waited for the trademark to become official, I withheld my website from Google until I was sure I had established enough rights to the mark and protect it from infringement.
Consider Them Gone® pest control is another brand that we helped establish. We provided the name, a creative website, and a logo that is perfect for conveying the message of what they do. Two mistakes you can make is rushing a brand to just market your name too soon and also failing to "protect" your brand with something as powerful as a domain name or trademark.
This company achieves maximum results in ALL search engines including MSN, Google, and Yahoo!
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